Vik & Natasha Jethwani

Dubai based boutique jewellery house created by Vik & Natasha Jethwani, specialising in bespoke contemporary fine jewellery. Unique diamond, pearl & precious stone jewellery designed in luxe styles for women & men. Engagement rings and gifts can be made to order.

Vikram, a certified gemologist from the esteemed Gemological Institute of America, received his degree in New York where he then went on to master the trade learning the ropes at two prominent diamond houses. Coming from a strong jewellery background- his grandfather was the third largest exporter of pearls in Kobe, Japan in the ’60s and ’70s and later worked closely with Robert Wan and Mikimoto - it followed that Vikram, after seven years in New York, would return back home to Dubai to take the reins at his mother’s pearl and jewellery house. Intensely passionate about diamonds, Vikram's goal was to expand the company and fulfil his dream to create a bespoke diamond jewellery brand. Noticing a big gap in the market for more contemporary designs aimed at the more style conscious younger generation, Vikram set out to bring a little of New York to Dubai. Educating clients and creating an appreciation for excellent cut diamonds and exquisitely manufactured jewellery was priority.

Natasha, also grew up in Dubai but honed her design skills in London where she got her Fashion Marketing degree. Having worked in both the fashion and interior design industries, Natasha was ready to try her hand at jewellery, and with Vikram’s encouragement obtained a certification in Jewellery Design. Together, they complimented each other not only personally, but professionally as well.

Vik Jethwani Fine Jewellery specialises in fine-cut diamonds, pearls, wedding pieces, engagement rings and more recently, fine fashion jewellery. Vikram's passion for more classic pieces is combined with Natasha’s fashion forward eye and incredible attention to detail, which comes through in their more edgy and younger creations. Quality, beautiful design and exceptional craftsmanship are the cornerstones of this label's philosophy. "Our USP is educating our customers. We offer elite cut diamonds and bespoke fine jewellery with a high level of service. For us, we are happy when our client makes an informed choice and walks away not only with a beautiful piece of jewellery but also with an education."